With more than 50 years of experience, we know a thing or two about executing a successful direct marketing effort. It begins by learning everything we can about your goals, expectations and vision for the program. What will indicate its success? How are you most comfortable working? We can then work with you on format designs and suggest ways to keep your costs as low as possible.
Postage Savings.
Northwest knows the ins and outs of the very complicated postal code and will work with you to make sure you’re qualifying for the lowest rates available. We’ll analyze every aspect of your project to ensure you’re optimizing automation discounts, destination discounts and presort discounts. We’ll advise you about format designs that can lower costs and can also save you money by reducing costly duplicate, undeliverable or miscoded mail thanks to our superior data technology. And to save valuable time, we have a US post office right on-site.
Mail Optimization.
Which is more economical, COPAL or Destination Entry? We can tell you. Northwest has extensive personnel expertise in this area and has invested heavily in technology that allows us to analyze your data and provide the highest postal savings possible while maintaining your strict in-home dates.
Intelligent Mail Barcode.
The IMB system has a much cleaner look than traditional barcodes and offers high trackability. Northwest has been utilizing IMB since its release and can use it for all your mailings.