Northwest Mailing Service integrates the Microsoft Tag (Tag) into your direct mail campaigns to engage, enable, and track. Our unique ability to customize and match Tags to precise user data provides clients unprecedented insights and actionable response tracking. Pioneering the use of Tags in multi-million piece mailings, Northwest Mail combines data analytics with integrated, multi-channel one-to-one marketing to significantly improve marketing ROI.

Tags in your Mail Communications

Working in tandem with Microsoft developers, our Tag experts have developed a methodology for customizing and appending mailing lists to include breakthrough “track back” Tag technology. With this information customer data becomes actionable data which allows us to change the scan experience for each additional scan or to better target future marketing efforts.

Feedback and Reporting

Microsoft Tags provide Northwest with the ability to collect highly specific data about the campaign and scanning device. When used in conjunction with our “track back” offering this creates the opportunity for database additions that can be used for analytics and triggered marketing. Contact us to learn more.

Contact

Want to talk about Tags in your direct mail programs? We’ll help you create a program that benefits both your customer and your business.

Contact:
Amy Bamberger
abamberger@nwmail.com
dir: 773-745-7978

Scan the Tag to add Amy’s contact information to your Smartphone